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April 25, 2019

Hotel Indigo – 1 Leicester Square – Inspiration is everywhere

In the heart of Iconic Leicester Square lies the show-stopping Hotel Indigo – 1 Leicester Square. Hotel Indigo – 1 Leicester Square is a hidden gem tucked away behind golden glass art-deco doors. Behind those doors takes you back in time, the roaring 20s, stylish and glamorous.

Hotel Indigo – 1 Leicester Square opened its doors as London’s most talked about boutique hotel with a panoramic rooftop restaurant and cocktail bar: the only one with a terrace in Leicester Square, inspired by theatre-land and cinema district think ‘The Great Gatsby’ their story has just began.

Mirroring the 1920s glamour of its theatrical surroundings the 95-room hotel is inspired by the iconic status and rich heritage of Leicester Square. Leicester Square is home to some of the most memorable red carpet film premieres and theatre productions, London has ever seen. Your stay at Hotel Indigo – 1 Leicester Square will take you on your own exclusive VIP backstage pass. The moment you walk into this art deco inspired lobby you are captivated and left wanting to know more. The décor in the lobby is monochrome, a golden reception space, perfectly setting the scene for a grand welcome.

Hotel Indigo – 1 Leicester Square offers an affordable yet luxurious stay in the heart of London’s bustling theatre land. Hotel Indigo London offer three theatrical bedroom concepts; Scriptwriter rooms a calm, poetic and intimate space with drafts of scripts framed as artwork; Backstage rooms imagine staying in a room just like an iconic stars dressing room-complete with the technical fittings of a stage: spotlights, ropes and the most star studded dressing room mirrors; Auditorium rooms this is reminiscent of a exclusive experience of a private theatre box, bespoke banquette, gold plate numbers which point you to your auditorium seating.

Hotel Indigo – 1 Leicester Square Story

In 2004, the first Hotel Indigo – 1 Leicester Square property opened its doors across from the Fabulous Fox Theatre in the eclectic arts and entertainment district of Midtown Atlanta. Today, Hotel Indigo have hotels in the most culturally rich communities all over the world home, from New York to Paris, London to Shanghai, Hong Kong to Singapore. Discover a unique boutique hotel that combines authentic local experiences, modern design and intimate service with the peace of mind and consistency of staying with one of the world’s largest hotel groups. Hotel Indigo believes in providing an experience as unique as the neighborhoods that will leave a lasting memory.

Hotel Indigo – 1 Leicester Square has been designed by award-wining architects Michaelis Boyd, the brainchild behind The Groucho and many of the well known and loved Soho house properties loved for their creative flair.

My Hotel Indigo – 1 Leicester Square experience

The invitation to stay came with utter excitement; I am in love with the roaring 20s stylish and glamorous. I started to daydream about staring in my own Great Gatsby film-epic. Set in the Iconic surroundings of Leicester Square, is was easy to find, a short walk from Leicester Square, Piccadilly Circus or Covent Garden a perfect spot for a night out. Hotel Indigo – 1 Leicester Square is in the perfect location, surrounded by theatres, restaurants and bars for a memorable stay-cation or a worldwide traveller.

Upon arrival I walked through the glass art deco inspired golden doors, such a treat, the entrance was very luxurious. The decor was reminiscent of the Great Gatsby providing a beautiful opulent and chilled atmosphere. The reception desk was adorned with gold with a backdrop of art deco inspired glass. The concierge checked me in and showed me to the lift. I walked down the powder blue wall hotel corridor eagerly checking the rooms numbers to see which one was mine, excited to know what was behind those theatrical style doors.

The Room

The most breath taking iconic dressing table with mirror lights that most women would die for-amazing. A retro style telephone which I couldn’t help but use, powder blue curtains, large comfy bed with a teal bed head, a rim of lights around the bed with the numbers of the acts; Act I, Act II and Act III, gold accents throughout the room, grey walls a curved-corner chaise lounge, art deco inspired theatrical themes include framed photos depicting the theatre in the 20s, spot lights and ropes, I was in heaven.

The bathroom was hidden behind glass-ridged doors, the décor metal chrome and white long mirrors with ridges. The bathroom was like a mini spa a beautiful walk-in waterfall style shower with complimentary White Company and Dr Harris & Co Ltd toiletries. White fluffy robe and crisp white towels couldn’t wait to try.

The panoramic rooftop bar and restaurant

Total glamour is the best words to describe the rooftop at 1 Leicester Square. The décor is floor-to ceiling glass and a wrap-around balcony. The colour palette, alluring blue and blood red stained glass, and art deco brass surround the golden age inspired bar. The views are amazing, 9 storeys above Leicester Square, open for breakfast lunch and dinner you will be in for a great experience. I found a seat just before the outside terrace waiting to be served, the chef recommended a cocktail to sip whilst overlooking a dusk skyline, The Shard, The London Eye and Gherkin is within view. What a fantastic place to truly soak in some of the greatest highlights of London whilst enjoying well-crafted cocktails.

Dinner at B & H Garden Room rooftop by Bourne and Hollingsworth

Assembly London is a new urban hotel that is known for a ‘Get Up and Go’ manta. Designed to connect guests to the heart of the city. Assembly London boasts 121 rooms and hidden on the top floor their best kept secret the B & H Garden Room. The B & H Garden Room opened its doors in 2018 and since then it’s the place that everyone wants to get a reservation to dine. B & H Garden Room is a restaurant and bar with panoramic views of London, delicious food, branded signature cocktails in the most relaxing and atmospheric surroundings. Garden Room seats 100 guests with waiter service, the most amazing space to watch the sunset on a date night, out with friends or just to take in the backdrop of London’s skyline. B & H Garden Roof Top offers; breakfast, brunch, lunch, dinner and cocktails.

On arrival the host assisted us with the choices on the set menu, and explained them all in detail. First things first was to pick our cocktails; Rumble in the clouds house five-rum blend, lime, pineapple, cranberry, peach liqueur, bitters spiced falernum syrup- very tasty; Rory’s winning drink is a fair trade long and delicious mix of fair trade vodka, pomegranate Liqueur fresh apple, lemon, rosemary and a homemade rhubarb syrup, topped with soda. We decided to pick our starters and mains, our choices were; Roasted butternut squash soup so tasty and buttery; Slow cooked lamb prunes, chilli and coriander with sweet potato mash heaven on a plate and so delicious. The side choice was sweet potato fries with basil yoghurt the menu choices took our taste buds on a journey to food happiness. The host circulated the menu one last time for us to decide on the dessert choice, we could not resist; Spiced plum Crumble and Custard- oh well diet starts next week….


Hotel Indigo – 1 Leicester Square should be definitely on the list for a show-stopping weekend and travel destination. The perfect escape for couples, friends, family and travellers to experience a hotel bursting with character. The sky-high rooftop restaurant and bar the perfect back drop to the start of a fun packed day or end to a romantic night. B & H Garden Room rooftop restaurant and bar is a great place for a scenic, lunch or dinner reservation. The menu is tasty and full or flavour and texture that will simply send your taste buds yearning for more! Dishes to suit vegetarians, meat and fish lovers. Hotel Indigo – 1 Leicester Square and B & H Garden Room rooftop restaurant and bar are both gems waiting to be discovered.

Hotel Indigo – 1 Leicester Square gives back to Crisis

The hotel is a proud partner with Crisis, the national charity for homeless people. They are passionate about the work the charity undertake in the mission to end homelessness across the UK. To support Crisis they created the ‘Bed for a Bed, initiative. For every room sold to a guest, a donation is made to Crisis to go towards helping a homeless person into a home of their own.

W: Crisis
W: Hotel Indigo
A: 1 Leicester Square, London, WC2H 7NA, United Kingdom
T: 44-203-9534200
W: B and H Garden Room

Written by Rene Byrd for Luxuria Lifestyle International

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